THE READING LIST
This is a list of books recommended by our network of over 400 mentors.
Some of the authors recommended also happen to be mentors, but that’s what comes from having some amazing people like Sir John Hegarty associated with the school. Some of our mentors are writing advertising classics.
We have broken the list into two manageable chunks, and delivered them in order of “the story” that we want to tell you if you find your way to our school. The first list should be finished about halfway through the course. The second list should be finished before you go on placement.
With each list, there are some books that are compulsory reading, and there are others that are optional. We try to keep at least one copy of every book on the list in our library (pictured above). Amazon links will help you find the books online. Swapping with friends is strongly recommended.
