Creative Mastery

A brand new Level 6 apprenticeship course designed to future proof the creative industry. Funded by the Apprenticeship Levy, there is no cost to you.

The best part of Creative Mastery is the incredibly talented and varied mentors and teachers who are so willing to answer any questions, make you feel very comfortable and give you honest constructive feedback.

Current Apprentice - Mission Group

How does it work?

A 22-month apprenticeship course featuring all the same frameworks and techniques, practiced at SCA for over a decade.​​This degree level apprenticeship takes place on Virtual Reality and everyone that signs up will receive their own headset. This innovative approach allows you to experience a classroom setting from anywhere, making learning flexible, fun and interactive (much better than zoom or teams!)

Classes take place on the same half a day (3.5 hours) each week. With another half a day spent doing independent learning. We have designed things so that your coursework and your real work thrive together.

I have found doing this alongside my actual daily job, I’ve been able to really utilise the skills I’m learning. It stays with me, stays in my head. So I can directly apply that to the work I’m doing and I’ve already noticed work improving I’m so much more confident.

Current Apprentice, Mission Group
Month 1-5

Creative Foundations & Self Expression

​You will start by building creative fundamentals and time management skills. The curriculum covers diverse topics like performance poetry, silent movies, and comedy, while introducing art, copy and strategy. As the months progress, you will develop your first campaign idea by integrating the creativity techniques learned so far

Month 6-10

Advanced Craft & Campaign Development

This period deepens the focus on campaign execution, visual thinking, and topical media opportunities. You will refine your own campaigns exploring audio and animation techniques. Additionally, you will learn semiotics, statistics, and language skills as you tackle more complex campaign briefs.

Month 11-15

Mastering Strategy

You will dive into more strategic areas like award-winning strategies, behavioural economics, and partnership briefs. You will refine your craft in storyboarding, brand platforms, and advanced art direction while working on more of your own campaigns. Career guidance and final preparations for portfolio development start becoming key focuses.

Month 16-22

Portfolio Development & Assessment Preparation

The final stage concentrates on portfolio building and perfecting your creative output. Mastery workshops and portfolio reviews guide you as you complete your last own campaigns. The quarter endswith final assessments, reflections, and preparations for entering the industry.

An image of pencil award winners
Being very dyslexic, traditional education never worked for me. Being at SCA opened my eyes to what education could and should be. I went from a guy with 2 A-levels to a student pencil winner who worked at Google in a year.
Tom Fenwick-Smith
Freelance Creative Director
The SCA logomark used as a device

Application & fees

There is no cost to you. Our apprenticeship is fully funded by the Apprenticeship Levy. Large employers contribute to the Apprenticeship Levy, which is a tax designed to fund apprenticeship programmes.

For smaller employers who don’t pay this levy, the government covers 95% of the training costs, leaving just 5% for your employer to contribute. Your employer can find our more about the Apprenticeship Levy by visiting the Apprentice Academy.

Are you an employer? Find out how you can partner with us to offer your colleagues or new recruits this apprenticeship for a positive impact to your organisation. Get in touch

Enrol for Feb 25
Apprenticeship
What will you learn from this course?
Fundamentals in art, copywriting and strategy
Creative techniques through poetry, silent film and comedy
Designing your campaign by integrating learned techniques
Campaign delivery through visual thinking, audio, animation
Semiotics, language and media opportunities
Application of stats and strategic insights
Career guidance and portfolio preparation
Portfolio building through workshops
Start application

Ready to start your application to the Creative Mastery course?

Our dean Marc Lewis would love to chat with you. We make the process simple, select a time that works for you and book a call now.