SCA 2.0 and Ideas Foundation win The Creative Floor Awards Talent & Diversity Fund

The Creative Floor Healthcare Awards have awarded this years Talent & Diversity Fund to School of Communication of Arts 2.0 (SCA) and The Ideas Foundation.

The awards continue to be the only health and wellness award show in the world to donate a percentage of profits towards a Talent & Diversity Fund. The fund has raised over £100,000.00 to date and continues to help underrepresented talent into communication agencies.

Any charity or organisation from across the world can apply for the fund. Winners of the awards review the entries and vote on where the fund goes to.

Marc Lewis, Founder and Dean of SCA said: “Since SCA reopened just over 10 years ago, it was always important to me that over a third of our intake each year would go to scholarship recipients. We’ve made it our mission to build on that. Initiatives such as the Creative Floor Talent Fund make it possible to achieve those goals and change more lives for the better. We’re delighted to have won the fund this year, and to share it with our partners at Ideas Foundation is the icing on the cake.”

Helen Poole, Creative Programme Director of Ideas Foundation said: “At Ideas Foundation we believe that all young people, regardless of their background, deserve to take part in opportunities that will give them creative skills and inspire them for their future. It’s an absolute honour to be the recipients of the Talent Fund award, which will allow us to continue our important work in giving access to creative projects and connecting them with inspiring role models. We are delighted to share this with the SCA, who are long term supporters of the Ideas Foundation and have helped many of our students continue the creative journey that they started with IF, by way of scholarships.”

Shaheed Peera, Founder, The Creative Floor Healthcare Awards said: “A gigantic congratulations to SCA and The Ideas Foundation. They are both worthy winners and we are so honoured to be supporting them to build the next generation of creative stars. We thank all the organisations who put forward their proposals and everyone who supports this very special award show.”

Based in Pop Brixton, the globally awarded School of Communication Arts offers both in-person and distance learning options on their 10 month portfolio school course which provides students with a mixture of teaching, collaboration, and a guaranteed 6 month placement at world-renowned creative agencies. A third of places each year are offered to industry funded scholarship recipients, made possible by their vast partner network. Over 80 per cent of the School’s graduates going on to secure their dream job within six months in roles such as copywriting and art direction.

Ideas are the foundation of any creative endeavour. The Ideas Foundation understands this and works with young people, regardless of their backgrounds to encourage them to explore and develop their own ideas. stimulate their innate creativity and give them a voice. As the brightest ideas don’t come from one place, or one type of person. The Ideas Foundation is a registered charity that has been working since the year 2000 to nurture creativity and has supported over 100,000 students. Supported by brands, agencies and educators, they offer mentor time, projects to stimulate creativity and work experience to young creatives aged between 11-19. An important and crucial stepping stone for those wanting to carve a creative career for themselves in the future.

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