An Ode to Dave Trott

Trott’s coming to SCA.

Let’s hope the riffraff don’t misbehave

First time we met, we weren’t feeling brave

But now we can’t wait, a copywriting rave

Creating a Trans-Atlantic Mexican wave

Thousands of students he will enslave

With his distaste for the cliche phrase

From vanilla advertising he will save

So bring on tomorrow, a giant brain wave
Livesteam please please behave

If not — we have dug our own grave.

Trott. 

The man that time forgott?

Writes little. Says a lott.

Short sentences. Master of the full stopp.

Singeing paper with words searingly hott.

Tomorrow has my stomach in knotts.

The culmination of a month-long plott.

Let’s hope he’s not forgott.

2.30 pm. On the dott.

Introducing…

Trott.