SCA announces fresh new partnerships with leading creative agencies for the new school year
The most awarded ad school in the world, The School of Communication Arts (SCA), has recently welcomed a host of new sponsors into its partnership program for the new school year.
These internationally recognised and award-winning new additions to the SCA’s growing list of partner organisations include Pitch Marketing Group, The Corner, Ridley Scott Creative Group, ACNE and The Marketing Store.
By partnering with the SCA, each new sponsor will support and contribute directly to the training of a number of students who would otherwise lack the resources to gain entry to the creative advertising industry.
Approximately 30 per cent of each student cohort is funded through the generosity of the School’s agency partners. They play an important role in student success on the course, and gain access to a whole host of partner benefits such as new talent spotting, mentoring and learning and development opportunities.
The success of the partnership network can be attributed to the quality and employability of the SCA’s alumni, which is exemplified by the school’s impressive and growing collection of awards.
2022 was a record-breaking year for the SCA having won 16 D&AD New Blood Pencils awards and earned the coveted black pencil for the fifth consecutive year. In addition, sixty per cent of the Cream award winners – the best portfolio graduates awarded across the world – were students of the SCA, as voted for by the industry’s top creatives.
Tom Rouse, Creative Director of Pitch Marketing Group said: “If the marketing industry doesn’t reflect society, it can’t possibly reach the diverse audience that brands need to engage with in order to grow. Working with the SCA is a brilliant way for Pitch to ensure we’re contributing to the diversification of creative talent in the industry whilst also allowing us to benefit from the excellent creative tools and learning materials available through the partnership.
“We have a range of partners as part of our Changemakers DE&I programme and the SCA has already proven to be a brilliant partner in this space. We’re looking forward to seeing what this year’s crop of students have to offer.”
Andy Taylor, International Chief Creative Officer of The Marketing Store said: “We are more than delighted to become a partner sponsor of the SCA – to support the school and its students and indeed learn from them in return. The school thrives on its diverse intake and the fresh and surprising thinking it brings is both fantastic to us as a creative business and the industry as a whole”
Tom Ewart, Founding Partner & Chief Creative Officer of The Corner London:
“Over the years our relationship with SCA has grown from strength to strength, with more and more talent finding their way into our agency. So becoming a partner sponsor is both a privilege and a no-brainer. Well done Marc and the team for creating such a collaborative, exciting and diverse engine for our industry.”
Christine Jones, Global Executive Creative Director of Ridley Scott Creative Group said:
“At Ridley Scott Creative Group we’re looking for the next generation of storytellers, and where better to find them than at SCA? We’re so excited to meet and mentor the hungry new talent out there, while giving them an insight into our world of entertainment, advertising, and branded content. Bring on the mavericks with the unusual perspectives, wild ideas, and affinity for thinking differently.”
Kate Murphy, Executive Creative Director of ACNE London added: “As proud champions of the positive impact that having diverse talent brings to a business, ACNE London are so happy to become a sponsor of the SCA, where they nurture incredible talent, brilliant thinking, and inspiring learning. And we plan on learning all we can from the school and the students too.”
Marc Lewis, Dean of the School of Communication Arts, said: “I’m delighted that these fantastic agencies have chosen to join our growing partner network. Those who choose to support and fulfil a young person’s dreams will reap the benefits when it comes to filling their teams with the finest work-ready creatives. I’m thrilled that these brilliant organisations have chosen to join us on our journey and I look forward to flooding their creative teams with fresh new talent for years to come”
Based in POP Brixton, the School of Communication Arts offers in-person and distance learning tuition which sees students build a creative portfolio, spend time on work placements in top agencies, and land first-class jobs in prestigious creative organisations.